30 June 2026 | Submission Deadline | Foreign VAT Refunds: Multi-country claims due
Live 1 Sep 2026 | France | Mandatory e-Invoicing
30 June 2026 | Submission Deadline | 13th Directive: Non-EU VAT refunds due
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Navigating VAT in the marketing & live events industry

Maximise VAT recovery: reclaim more on your marketing and event spend

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Up to

25%

May be eligible for VAT recovery, offering significant savings!

Benefits

Maximise budgets

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Foreign VAT exposure often results
from VAT incurred on:

Event production costs

Reclaim VAT on venue hire, lighting, sound, staging, set design, and props used in concerts, product launches, festivals, and corporate events.

Event production costs

Travel and accommodation

Recover VAT on transport, hotel stays, and logistics for staff, crew, and partners moving between event locations or campaign activations.

Travel and accommodation

Training and development

VAT recovery on workshops, software training, and upskilling related to event management, creative strategy, and digital marketing execution.

Training and development

Exhibitions and sponsorships

Reclaim VAT on booth construction, stand rentals, setup, and sponsorship packages designed to maximise brand exposure at trade shows or industry events.

Exhibitions and sponsorships

The marketing and live events industry loses millions in unclaimed VAT refunds every year

With frequent cross-border campaigns, high production costs, and complex supplier networks, VAT can easily be overlooked in marketing and event spend. At VAT IT Reclaim, we help agencies and organisers reclaim eligible VAT on services, travel, production, and more – ensuring you maximise every budget and refocus savings where they matter most: the experience.

Other high value expenses

Marketing and live events industry FAQs

Explore our FAQs to learn how VAT recovery can support your industry, improve efficiency, and help you save more.

What VAT can marketing and live event companies reclaim?

Recoverable costs include event production, travel and accommodation, training and development, and spend on exhibitions or sponsorships.

By ensuring all invoices are valid, applying the correct VAT treatment per country, and keeping accurate documentation.
We manage the reclaim process end to end, ensure compliance, and help businesses recover more from global campaigns.
Explore our latest blogs.

Your go-to hub for news, thought leadership and practical guides across VAT reclaim, VAT and sales tax compliance, and e-invoicing.

May
28
WEBINAR
If your organisation is paying VAT on international invoices and writing it off as a cost of doing business, this webinar will show you exactly how to claim it back, and how much you could be leaving on the table.
May
12
WEBINAR

This webinar explains how US businesses can identify and recover foreign VAT, breaking down key concepts like reciprocity and showing where refund opportunities are often missed.